Drink Cost & Profit Calculator
Maximize your margins, optimize your beverage program
This calculator helps you determine accurate costs, optimal pricing, and profitability for any beverage you serve.
Drink Cost Calculator
Product Information
Wine
Cocktail
Spirits
Coffee
Custom
Drink Name
Drink Category
Wine
Cocktail
Spirits
Coffee/Tea
Non-Alcoholic
Other
Serving Size
oz
ml
cl
glass
Container Type
Bottle
Case
Other
Bottle Size
ml
oz
L
Number of Bottles per Case
Enter 1 if purchasing single bottles
Container Cost
$
Additional Factors
Waste Factor
%
Typical wine waste is 5% for bottled wine
Labor Cost Per Drink
$
Overhead Per Drink
$
Pricing Strategy
Calculate by Margin
Calculate by Price
Target Margin
%
Menu Price
$
Industry Target Margins:
Well Spirits: 70-75% (25-30% pour cost)
Call Spirits: 75-80% (20-25% pour cost)
Premium Spirits: 80-85% (15-20% pour cost)
Wine by the Glass: 70-75% (25-30% pour cost)
Cocktails: 75-85% (15-25% pour cost)
Coffee Drinks: 80-85% (15-20% pour cost)
Calculate Drink Profitability
Profitability Snapshot
Wine
House Wine
$0.00
Cost Per Drink
$0.00
Menu Price
0.0%
Profit Margin
$0.00
Profit Per Drink